Bet365 are one of the biggest and best bookmakers in the world. They score
highly in every category, including competitive odds, massive range of sports
and markets, live In-Play betting, customer service and the generous free bet
that’s currently available.
At the bet365 EXTRA section, you will also
find a host of available promotions on soccer and horse racing, including the
Bore Draw Cashback offer (soccer) and Best Odds Guaranteed (racing). However,
many customers will consider their free live streaming service to be the jewel
in the crown, with bet365 now streaming over 8,000 events live to your PC every
The picture quality is great and there’s nearly always something
available to watch and bet In-Play on. Racing enthusiasts also have the benefit
of watching any UK or Irish race that they have placed a bet on and it’s hard to
pick a fault with a firm who tick all the boxes.
New Customer Offer
Upon registering, customers can claim a 100% deposit bonus up to £200 (or
currency equivalent). Make a deposit of £10 or more and you will be entitled to
a 100% bonus on your qualifying deposit up to a maximum of £200.
To bet with your bonus, simply play through the amount of your deposit once on
the sports and markets of your choice. You will need to play through your
deposit and bonus three times prior to making a withdrawal.
Bet365 can now lay claim to being the biggest bookmaker in the world. They
differ from many of the other big global brands in that they are a private
business which are owned almost exclusively by the Coates family, all of whom
are based in Stoke-on-Trent, England. Chairman Peter Coates founded the company
in 1974, although the day-to-day operations are now controlled by COO Denise
Coates and CEO John Coates (the son and daughter of Peter).
previously Northern Racing, a collection of betting shops based around the
north-west and Midlands area, although they set up a telephone betting business
in the 1990s and identified that an online operation would be the way forward,
something which saw them sell several hundred retail outlets to Coral in 2005.
Bet365 now have several million customers and employ over 1,000 people, most of
whom are based at their Stoke-on-Trent HQ.
Odds & Markets
Bet365 offer the widest range of sports and markets imaginable, with no stone
unturned to ensure that a customer wanting to bet on an event is well catered
for. Not only do they have a wide range of pre-match markets available but they
also have impressive coverage when it comes to In-Play betting as you will see
when you visit the homepage and witness the live action where the odds are
The odds are very strong across all sports, with
bet365 committed to betting on particularly tight margins when it comes to
soccer and the big European leagues, including Premier League, La Liga and
Champions League. You will notice that their prices get progressively more
competitive as the match approaches kick-off. Horse racing punters will clearly
be delighted with their Best Odds Guaranteed promotion where they can take a
price and know that they will get SP if it’s bigger.
The bet365 website prides itself on being one of the fastest in the industry and
it certainly services customers wanting to deposit and place a bet just before
an event begins. The lay-out is clear and uncomplicated; the latest In-Play
events dominate the homepage with the vast array of pre-event sporting markets
only a couple of clicks away. They even provide fast links for soccer matches so
you can select player or goal-related markets straight away.
live streaming that’s available, bet365 have ensured that the site is very
reliable and there is also an excellent live chat facility within the Help
section which means that you can click on a link and speak with a representative
in a matter of seconds. It’s a user-friendly site which is always being improved
for increased customer satisfaction.
Yet another strong area for this bookmaker who offer 24/7 customer support and
you can contact them using live chat, email or a toll-free telephone
Customer service is available in a wide range of languages and
the response times are very fast. You will find members of staff are very well
trained and knowledgeable when it comes to dealing with your queries.
Customer Service Email
Customer Service Telephone Number
08000 288 365
Sign up offer
You can get up to £200 or currency equivalent FREE when you open an account with
bet365 via links on CheltenhamPro.com.
There are many offers running right now at bet365. Here are a selection of
their most popular promotions.
Best Odds Guaranteed on every horse and
greyhound race - every day!
When you place your bet with bet365, take
the price on your selection - and if the SP is bigger they will pay you out at
the bigger odds! This offer includes Board Prices, bet365 Early Prices, singles
and multiples as well as Showcast bets. For example, if you take 3/1 Early Price
and your selection wins at 4/1, you get paid at 4/1!
100% Euro Soccer
bet365's fantastic Euro Soccer accumulator
offer includes the top domestic leagues in Europe along with the group and
knockout stages of the Champions League. So you can now earn a bonus
of up to 100% on your returns if you place accumulators on the Premier League,
Serie A, Primera Liga, Bundesliga 1 or Champions League. Place a pre-match
accumulator of 3 or more selections combining teams in any of the above
competitions, and if successful they will add the following bonuses to your
returns: Trebles (5% bonus), 4-folds (7.5% bonus), 5-folds (10% bonus), 6-folds
(20% bonus), 7-folds (30% bonus), 8-folds (40% bonus), 9-folds (50%
bonus), 10-folds (60% bonus), 11-folds (70% bonus), 12-folds (80%
bonus), 13-folds (90% bonus), 14-folds (100% bonus)
Bore Draw Money
Don't let a blank score sheet bore you again with bet365's Bore
Draw Money Back offer. Have a pre-match Correct Score, Half-Time/Full-Time or
Scorecast bet on ANY soccer match and if the game finishes 0-0 they will refund
all losing bets on these markets! A goalless draw can never be the worst result
Channel 4/1 Free Bet Offer
Back any single winner at 4/1 or more on a UK or Irish race televised live on
Channel 4 and you can have a free bet to the same stake on the next live Channel
If your free bet also wins at odds of 4/1 or more, you qualify for a free bet
on the next live Channel 4 race. Keep backing those winners and bet365 will keep
giving you free bets.
Unlimited Places on First Scorer E/W
Have an each-way First Goalscorer bet on any match, and be safe in the
knowledge that if your player scores at any time during the game, bet365 will
pay you out.
Live Streaming Details
Bet365 live stream more sporting events at their website than any other
bookmaker. They have one of the few global licenses with a company called
Perform which allows them to show hundreds of sporting events every day at their
website, while you can be sure that they will offer In-Play odds on all the
The live streaming schedule changes according to where
you are in the world, although a customer in the UK can typically view the
- Serie A
- La Liga
- International Friendlies
- Plus Many More
ATP and WTA
tournaments on a weekly basis including the Australian Open and
Several major ranking and non-ranking
Several major tournaments
There are also several other sports
covered, including basketball, volleyball, handball, cricket and